Imposing launch delays to fit your business (For Integration and API Users)

Launch Rules: Imposing survey launch delays to fit your business (For Integration and API Users)

If you use one of the LoyaltyLoop Integrations, or your organization uses our API to send us your survey launch data, this post describes a the capability that allows you to impose a delay when your contacts get surveyed, to fit your specific business needs.

First, let’s define the various survey launch attributes that relate to every customer’s survey launch plan.


Launch Attributes

  1. Launch Data Feed: The method by which LoyaltyLoop receives your transaction contacts to-be surveyed.
      1. API or Integrations
      2. Emailed to your Launch File Email Address
      3. Manual upload to your Launch Pad

  2. Launch Frequency: How often your survey is sent. There are 4 typical options.
      1. Daily
      2. Weekly
      3. Bi-Weekly
      4. Monthly
      5. Bi-Monthly

  3. Launch Window: Sets when your survey is sent, and is based on your chosen Launch Frequency. There are 3 options.
      1. Any Mon-Fri (Default)
      2. Any Tues-Thurs
      3. Specified Day of the Week (Mon-Fri)

  4. Launch Day Delay: An imposed delay in days for when a contact should be surveyed. The delay is based on when LoyaltyLoop receives your data.
Launch Data via Integrations & API
Our Integrations allow your transaction contacts to flow to your LoyaltyLoop account automatically each day, based on the triggering event for your specific Integration. Each integration uses a different triggering event based on the source software, and it is important to understand how your specific integration will work.

In all cases, LoyaltyLoop receives the transaction data when the transaction is "finished", as defined by each software system. This could be a trigger like a "posting date", a "ship date", or something else specific to the source software. This puts your LoyaltyLoop service in position to survey contacts as soon as the next day.

Launch Day Delay Explained
However, your specific business may want to impose a standard delay before asking customers for feedback. For example, if you ship goods or provide services that your customers should experience before asking them to give you feedback, you may wish to impose a Day Delay, to ensure your survey is not sent to a contact until after the delay has passed. To illustrate how this works, let’s look at a few examples.

How to set your Launch Day Delay
This feature is available to any customer using our Integrations or API to transmit their survey launch data. To impose a launch day delay, simply submit a ticket, or give us a call at 888-552-5667 (or 401-560-0311) option 3, and specify the day delay you wish to our support team.

Notes
Surveys do not launch on US Holidays, regardless of specified schedule, delay or other rules.

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